Tag Archives: usability
What else you should know about the human eye
We had an incredible response to our blog post on the human eye a few weeks ago; many commentators asked if we had a few more facts floating around that we could share. As it turns out, we do. Here … Continue reading
Tagged human eye, usability
2 Comments
Relentlessly focus on your customers: test usability
Many tech firms pride themselves on listening to their customers and fine-tuning their product based on customer feedback. Startups in particular are known for relentlessly seeking ways to better match products with customers’ needs. Many other aspects of hacker culture, … Continue reading
Tagged startups, technology, usability
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Where do users look first?
Where do your users look first? Most people running a web site have asked themselves this question at some point. It’s a good question to ask: capturing a user’s attention and steering him or her towards the important areas of … Continue reading
Tagged eye tracking, heatmaps, usability
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What everyone should know about the human eye
Odds are, you will one day build something someone will see. Here are three key findings from people who study how people see to keep in mind for your next project. Eyes are not cameras Cameras move slowly, smoothly and … Continue reading
Tagged human eye, usability
12 Comments
How do people look at Apple’s movie trailers page?
Two weeks ago, we started an eye-tracking study of Apple’s iTunes movie trailers site. Originally, we had hoped to do a demographic breakdown of the study results — what posters did men like, what posters did women like, that sort of … Continue reading
Eye Tracking vs. Mouse Tracking
When explaining GazeHawk to people we often hear comparisons to “mouse tracking” services that track where the mouse moves on a page. It’s a reasonable comparison: both technologies build heatmaps as a main visualization. However, just because they use the … Continue reading
Tagged eye tracking, technology, usability
17 Comments